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Vendor Name
Description
PRIA SERIO By 9010 novantadieci
Designer: Maurizio Quargnale
Manufacture year: 2023
Product code: 1125B
Type: LED BETALY® floor lamp
The impetuous waters of the Brenta river, which flows not far from the 9010novantadieci® headquarters, smoothed and shaped the stone which then gave birth to our PRIA. PRIA BRENTA is the largest of the family. Since its upper surface is flat, it lends itself well as a support for other objects, on a poolside deck, as well as for illuminating hedges or bushes from below, revitalizing their shapes and bringing their colours to life. The idea of PRIA was born by observing the riverbanks of our territories, a background animated by rocks and stones of different shapes, finishes, and colours. Stones smoothed by time and by the incessant flow of water. We have chosen a sample for each river near us, and we have brought it to life by giving it a luminous soul. The PRIA family of lamps is equipped with a latest generation LED source, can be repositioned and put in water, thus we have returned to the water what we only borrowed when it was designed. By enhancing the imperfections, the shape and the uniqueness of an element that can be found in nature, PRIA was born. PRIA is a complete family of lamps perfect for natural outdoor spaces, which is also at ease in particular interior design situations. When switched off, it represents a whole with the environment in which it is inserted, becoming part of it with a solution of real continuity, but it is when it lights up that the magic is done and the whole surrounding context comes to life, enhancing itself with lights and shadows. PRIA is a collection of lamps that is versatile in shape and colour, equipped with a latest generation LED light source with maximum efficiency and high visual comfort.